A clinic’s challenge becomes a new revenue stream
A clinic specialized in sexual health and hepatology wanted to create a way to reach more HCPs with their clinic’s educational initiatives and also share key conference take-aways with their broad audience of virologists.
TheraGlobal developed ViroChannel, a private social network with sponsored educational videos, developed a full business model, sales & marketing strategy, and closed the loop with our services.
A turnkey solution to the clinic’s original audience reach is now a new revenue stream:
- A new revenue stream of more than 300k the first year
- Key educational live events at the clinic with a showing of usually 20 members instantly broadcasted to over 1,600 healthcare members and growing
- Additional private social media network to discuss the events and other topics
- Sponsored video conference coverage, and current news
All in keeping the healthcare professional social media network a living and expanding initiative.
TheraGlobal was timely in developing our private social network along with a successful business model, a clear sales & marketing strategy, staff training, and closing the loop with their medical writing and video production services. They demonstrated a high degree of professionalism and expertise.
Vice-President Development at ViroChannel.com